About POP! Public Relations

About the Team

Jeremy Pepper
Founder and President

Seeing a void in the public relations landscape in Arizona – boutiques offering local campaigns with little thought to strategy and tactics – Jeremy Pepper decided to open his own firm to help companies execute national strategic public relations plans and programs.

Jeremy's past clients and projects have included: providing public relations strategy for the national launch of a new tea company; developing strategy and marketing communications for a new bridal jewelry line; event planning and local media outreach for non-profit organizations; launching wireless technology products and services; booking media and analyst tours for various clients; securing local press coverage for a group of physicians; launching a public relations program for an online-based service; and advising a venture capitalist firm.

Before moving back to Arizona, Jeremy worked in the three major public relations hubs in the nation: Los Angeles and New York for Weber Shandwick Worldwide, and in San Francisco for B/E Communications, a boutique agency; and most recently as public relations manager for Ofoto, a division of Eastman Kodak.

While at Weber Shandwick Worldwide, Jeremy was a key member of the Eastman Kodak team, which won industry accolades for its work. At Weber Shandwick, Jeremy worked with various corporations on the launch of Kodak Picture CD – including Intel, Adobe and Real, launched a variety of professional and consumer digital cameras, developed a technology seminar for Kodak that toured Asia, and landed press and coverage in consumer lifestyle publications, business press and local and national television outlets.

While at Ofoto, Jeremy was instrumental in launching the online photo service and positioning the company as the leader in the space. He worked on the development of messaging points for corporate and product positioning, arranged special events and trade shows, and worked with a variety of outside corporations, such as Amazon.com, HP, Intel and Sony, to get the news out about Ofoto and its partners. Jeremy was also responsible for industry analyst and media relations, ensuring that the press was always fully apprised of Ofoto's new products and worked hand-in-hand with Eastman Kodak during the acquisition of the company.

In the past, Jeremy has also worked with the Cure Breast Cancer, Inc. foundation, providing support for the national launch of the breast cancer stamp, driving local press activities with the California Breast Cancer license plate, and has been working with the Arizona legislature to adopt a Breast Cancer vanity plate with proceeds to fund mammograms for uninsured and underinsured Arizona residents.

Jeremy's past public relations campaigns have won the IPRA/United Nations Grand Award for outstanding achievement, the IPRA Golden Award and two Silver Anvil Awards of Excellence.

Jeremy studied philosophy at the University of Arizona, concentrating on social and political philosophy, with an emphasis in business and medical ethics. He is also a graduate of Dale Carnegie, trained in structured approach to group projects, enhanced written and oral communication and building effective group dynamics.