Why POP! Public Relations?
Whatever your public relations needs, POP! Public Relations is the full-service firm that will get your story out to the media, your current and potential customers and other audiences that you need to reach. POP! Public Relations works with you and your budgets to get high-quality media coverage. We get you . . . into newspapers, on television news, into national magazines.

How? We work with your company to find the best story. We find out the why's and how's about your company and its products, and what makes them exciting and different. Then, we share the story with the press and work closely with them to turn it into compelling coverage.

What is unique about POP! Public Relations?
Public relations means media and customer relations. When you read a newspaper or magazine article or watch the news, what you see is public relations at work. Close to 80 percent of what you see and read starts with a kernel of an idea from public relations professionals, like those at POP! Public Relations.

Think about it this way. Every magazine and newspaper has tons of ads. Ads are important to keep your name and brand out there, but many readers skip over them to get to the stories. POP! Public Relations gets you into these stories. Why not reduce your ad spending and get into the same magazines and newspapers with a good story? You'll save money and gain credibility, since readers are far more trusting of newspaper copy than advertising copy.

Working with a public relations firm means your company will be part of local business stories or larger national magazine articles. Public relations is NOT advertising - we don't pay to get you into magazines or newspapers or on television. First we make your story as compelling as possible, and then we use our relationships with editors and reporters and producers to get your story told.

What can POP! Public Relations do for my company?
POP! Public Relations has the expertise to get your story told to your target audience in a manner that brings you results. POP! Public Relations' competencies in media relations, corporate communications and other marketing disciplines offer large-agency experience, with hands-on expertise and an entrepreneurial touch. Pop! Is lean, experienced and media savvy, so it can meet your public relations needs at a price you can live with.

Whatever world your company lives in - consumer technology, high-tech, Internet and online services, health and beauty, consumer goods, or food and beverage - POP! Public Relations has the knowledge and the contacts you need. From trade journals to industry analysts, reporters at top 50 newspapers to trade show appearances, POP! Public Relations understands public relations and how to get your story told to the audience you want to reach.

At POP! Public Relations, no matter how large or small the project, we can make your story POP!

Services
- Company and Product Launches
- Local and National Media Outreach
- Trade Show Bookings and Staffing
- Full Public Relations Campaigns
- Product Reviews
- Editorial Calendar Management
- Bylined / Contributed Articles
- Message Development
- Product Positioning
- Industry Analyst Relations
- Product Positioning
- Media Training
- Press Tours
- Website Content
- Speech Writing

Copyright © 2006 POP! Public Relations, LLC. All rights reserved.